iHoops App
In conjunction with iHoops, the NBA’s nationwide basketball fundamentals competition, we consulted on various creative aspects of the organization’s website and created the “NBA BREAK DOWN” app. Kids of all ages could watch clips of classic NBA and NCAA action and then do their best Dick Vitale while recording their own play-by-play breakdown of the play via their mobile device. Users learned more about the fundamentals of the game and were eligible for prizes.
